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About SELANUSA

SEDERÍA LA NUEVA (SELANUSA), we are a 100% Mexican company established more than 40 years ago with National and International recognition, with the primary objective of providing our customers with the best products, at the lowest price and with personalized attention.

Our business focus is WHOLESALE of haberdashery, crafts, stationery, knitting and embroidery. We have a general product catalog of more than 50,000 items, considering colors, sizes and presentations.


Pioneers in Mexico manufacturing Sequins, Diamonds and their derivatives in a wide range of figures, presentations and colors. Therefore, our quality is recognized internationally.

Selanusa are our people, collaborators, clients and suppliers. We have the most capable team to offer our items throughout Mexico and abroad, so we are an organized source of work and with stability that has allowed us to stay and constantly innovate.